Feedback forms are, we know, a nightmare. A pain in the rear end.
In a world where many of us do our shopping online and it’s not possible to buy as much as a toaster from Tesco without being asked to fill in a form on how well it grilled your Mother’s Pride, they’re something to be avoided if at all possible.
We know. But please, if you only fill one feedback form in this year, make it ours.
Yes, there are boring tick boxes to fill in on the form. We have to put those there or the feedback form police will come and get us. We’re sorry about that.
However, it’s not all just about tick boxes. There are whole sections where you can tell us how great we are. Or how great we’re not.
Even if that boils down to “I really don’t like the fact that both Bryan and Ben are Liverpool supporters and so I don’t like contacting them after the Reds have won because I am a Blue” then that’s fine. Bryan and Ben will try not to mention football ever again.
But if that’s “I really like it when CEJ put on events like last year’s trip to the races” then that would be even better. Perhaps you don’t like going to the races but would be up for some other kind of event.
Because most of our correspondence is done by email, we don’t often get the chance to ask you what kind of things we should be doing.
There might be something that would make your relationship with us 100 times better, but you just haven’t got around to telling us what it is. This is that opportunity. There might be something that we’ve done in the past that has really annoyed you. This is the opportunity to tell us about that too.
Even if it’s just “It’s not broke, so don’t fix it. Just carry on doing what you’re doing and we’ll be happy” then that would be fine.
Once this survey is over, there won’t be another one for at least another 12 months. Promise.